How to Setup Role-Based Price for Variable Product

To set custom prices for variations of a variable product for specific user roles, follow these steps:

1. Add or Confirm User Roles (General Settings): Start by adding any new user roles you need or verifying the existence of the roles you want to use. You can do this in the general settings section following the instructions provided in the "User Roles for Special Pricing" guide section.

2. Edit the Variable Product: Go to "Product" and select the variable product you want to configure. Click on "Edit."

3. Variations Tab: Inside the product editing screen, navigate to the "Variations" tab. Here, you will see a list of variations for your variable product.

4. Set Custom Prices for User Roles: For each variation, locate the option to set prices for specific user roles. Enter the custom prices for each user role you want to assign to that variation.

5. Save the Product: After configuring the custom prices for the variations and user roles, make sure to save the product.

Variations tab 

Set Custom Prices for User Roles